Nokken Field Report 001
The Evolution of Glamping
The first edition of the Nokken Field Report is here.
In this first edition, we trace the evolution of luxury camping - from 16th-century nobility to the rise of cabin chic - and explore the data, drivers, and design shifts shaping Retreat Hospitality today.
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Created by hotel designers with deep, real-world experience, Nokken is more than just modular cabins. We exist to help operators make smarter, more sustainable moves into the world of modern retreats - backed by insight, strategy, and design thinking.
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This new monthly series shares what we’re seeing on the ground - emerging patterns, behavioural shifts, and the future of hospitality through the lens of retreat-led stays.